“Given the great response so far, we are pushing ahead with plans to shoot a music video next week. IPRS Music believes in this song and they are going all out with the promotion,” he said.

The single has already caught the eyes of music execs at VP Records who will be handling the distribution of ‘Couldn’t Believe’.

“The song is the lead single for the ‘Couldn’t Believe’ riddim which will be released in December in collaboration with Whattage Music. Other songs are currently being voiced and mixed for release. Hezron and hot new female artiste, Kaydia, are already confirmed on the ‘Couldn’t Believe Riddim’ ,” he said.

Demontague first came on the scene three years ago with the breakout single, ‘Missing You’ which hit number one on the Jamaica Music Countdown Top 25 Reggae Singles chart, and reached the peak of reggae charts in Canada, and UK. He followed up with singles like ‘Just the Two of Us’ and ‘Stick by Me’ featuring Cherine which also hit number one on the BBC 1 Xtra charts in the UK and it also did well in Canada. Chris has worked with heavyweight producers such like Manuel Seal Jr. who worked on some of R & B superstar Usher’s biggest songs such as ‘U remind me’ and ‘Nice and Slow’. He has also worked with industry stars like Jerry Flowers, Cirocco Jones, and JVibes. He is currently working with IPRS Music Diwali Records and Whatage Music.

Chris Demontague will embark on a Caribbean tour which includes shows in Bermuda, St. Lucia and Barbados in December. He can be contacted via email at iprs.music@gmail.com for bookings.